A Letter to You, Our Wholesale Customer

As a specialty coffee professional, we know you know coffee.  That is why we are offering you a sample of our premium Peruvian coffee for you to experience. We know when you try our Gold Bean Award-wining coffee, you'll agree that Cafe Monte Alto coffee is worth your attention.

As founders of Cafe Monte Alto, we are committed to bringing only the best coffee to our customers.  We represent only the finest coffees available.  Premium Estate Coffee from quality plantations around the world.

Our family has been in the coffee business for three generations.  We've owned plantations in Puerto Rico and South America for over 65 years and represent other premium growers in the region.  We also have experience as roasters and retailers of fine specialty coffees so we can share insight into many of the issues that confront our industry and marketplace. 

Cafe Monte Alto is committed to fair pricing at each level on the product chain - sustaining the farmers so availability of fine specialty coffee can continue - while maintaining environmentally sound practices at the agricultural level.  We also know roasters and retailers need a profit and that consumers are willing to pay for quality.

The coffee industry is in crisis.  Farmers are resorting to drastic measures just to make a living.  Current commodity pricing is at less than fifty cents.  While costs to farmers is eighty-five cents or more.  This situation is not sustainable.

We are concerned that premium coffee availability is already diminishing.  Sources are drying up, and precious habitat is being eliminated to increase production.  Additionally, many small farmers are turning to coca production:  which has severe consequences, not only for the region in which the farmers live, but here in the U.S. too.  The social and financial outcome of the current situation is of critical concern.  We know consumers will share these concerns and be willing to pay more.

A key step toward improving the profitability of coffee is to increase the value of the product by increasing quality - both in terms of flavor and for the consumer.  We believe our coffees do just that.  In order to maintain this quality resource, we pay growers top dollar and ensure our roasters the very best.  Fair trade coffee is what we are about.  We guarantee the farmer $1.26 per pound for green coffee - this guarantees our quality.  If you purchase larger amounts we are open to negotiations.  Our margins are slim, but we are willing to work with you.

Please join us in our mission to preserve quality-growing operations, premiere coffee choices, and a healthy environment.



Copyright © 2003-2007 Cafe Monte Alto · 85 Main Street · Plymouth, NH 03264
Phone:  (603) 536-2524, (603) 630-4060 or (603) 536-6323 · Fax: (603) 536-1368
Email: 
montealto@verizon.net